to send us pictures, news, media reports about your
activities and you'll receive a special limited edition WBW
CD called Nurturing the Future through
World Breastfeeding Week which contains a full
collection of WBW materials produced by WABA over the last
15 years, since the inception of WBW.
Alliance for Breastfeeding Action (WABA) was formed in 1991 to
act on the Innocenti Declaration (1990) to protect, promote and
support breastfeeding. As part of its action plan to facilitate
and strengthen social mobilisation for breastfeeding, WABA envisioned
a global unifying breastfeeding promotion strategy. A day dedicated
to breastfeeding was suggested to be marked in the calendar of
international events. The idea of a day's celebration was later
turned into a week.
has become to be known as World Breastfeeding Week (WBW) celebrated
every 1-7 August to commemorate the Innocenti Declaration.
World Breastfeeding Week was first celebrated in 1992. Now it involves over 120 countries
and is endorsed by UNICEF, WHO and FAO.
World Breastfeeding Week is done at the WABA Secretariat in Penang, Malaysia, which
includes the selection of the theme and slogan, identifying resource
persons for a specific theme and the preparation and dissemination
World Breastfeeding Week materials such as the calendar announcement, posters, action
folders and banners. These advocacy materials serve to stimulate
action among local groups, governments, UN and other agencies
and other issue organisations for their own
World Breastfeeding Week activities in
The theme for
World Breastfeeding Week 2006 is
Code Watch: 25 Years of
available for Download:
Risks of Formula Feeding
History of the Code
Support letter from WHO
WBW 2006 Feedback Form
UNICEF WBW Indonesia
Material in Italian
International Code of Marketing of Breastmilk Substitutes
was adopted by the World Health Assembly in 1981 as a
"minimum requirement" to protect infant health and is to
be implemented "in its entirety."
This document introduces
the key provisions of the
International Code and subsequent, relevant
Resolutions of the World Health Assembly.