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World Breastfeeding Week  

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Join us as we celebrate WORLD BREASTFEEDING WEEK with a peaceful, sisterly Nurse In!

Ventura County has drafted a proclamation and declared the month of August Breastfeeding Awareness Month in honor of World BFing Week.  The BFing Coalition of Ventura County will be presenting awards to honor employers and day care providers who support nursing mothers at a County Board of Supervisors meeting on Aug. 5th. Nursing moms are invited to come and hear the presentation of the awards and show their support for these exceptional employers at the meeting at the Ventura Government Center . This will be followed by a picnic on the grounds of the Center.

What date is the event?
Tuesday, August 5th, 2008.

Who should attend?
All moms-- those currently nursing, those who happily nursed in the past, and those who hope to one day-- are welcome with their little ones.  Dads, Grandmas and other BFing supporters are also invited.

Where will the event be held?

The awards will be held inside the Board Room in the Hall of Administration at the Government Center . There is a large waiting area with couches and chairs outside of the meeting area. We will be escorted
in to the room when the awards are to be presented. To find the Hall of Administration, enter the Govt. Center at the corner of Telephone and Lark. Follow the road around the curve and park in the 3 hour lot on your left. The Hall of Admin. is the large building near the fountain. The picnic to follow will be held on the lawn of the Govt. Center,
nearest the corner of Victoria Ave. and Telephone.

What time does the event take place?

The awards will be read at approximately 10 a.m., give or take a about ten minutes. Because crying babies may present a problem in the meeting, we will wait in the waiting area and be escorted in for the awards. Moms should be prepared to take a fussy baby out of the ceremony so as not to distract others. The picnic- Nurse In will take place from approximately 10:30 to 12:30ish.

What should I bring?
Strollers or slings may be helpful for taking the babies into the Board Room. Moms should bring picnic supplies: blanket, sunscreen/ hats, snacks or lunch, and toys.  Since the picnic on the lawn is a celebratory event, anything fun is welcome: balls, kites, musical instruments, balloons, etc.  Please be creative and bring something to contribute to the atmosphere!

What else should I know?
You should note that local newspapers and television stations will be invited to the nurse in (whether they choose to cover the event is up to them, of course). We will also be blessed with the talented photogrpaher Amber Jordan, of 'Project Got Breastmilk', who will be taking pictures of the event.  These photos will be available for purchase at a discount after the event (with a portion of the proceeds donated to La Leche League), and the images will be used on Amber's site to promote BFing awareness. To see Amber's BFing work.Further Info

If you plan to attend the event, please RSVP to Kim . It will help us to let the press know approximately how many moms plan to attend.Further Info

World Breastfeeding Week Proclamation

Whereas, the people of Ventura County are deserving of good health; and Whereas, all available knowledge indicates that human milk optimally enhances the growth, development and well-being of the infant by providing the best possible nutrition, protection against specific infection and allergies, and the promotion of maternal and infant bonding; and

Whereas, breastfeeding promotes healthier mothers and benefits society through the lower health care costs for infants, a healthier workforce, stronger family bonds, less waste; and

Whereas, breastfeeding is economical and environmental friendly, providing its benefits at little or no cost; and

Whereas, breastfeeding is recognized by major medical organizations, such as the American Academy of Pediatrics, the American College of Obstetricians and Gynecologists, the American Academy of Family Physicians, the American Dietetic Association, the National Association of WIC Directors, UNICEF and WHO as the preferred method of infant feeding and they support breastfeeding throughout the early years of life; and

Whereas, the Breastfeeding Coalition of Ventura County exists to support breastfeeding as the cultural norm for all babies and to promote maternal and child health through breastfeeding education, support and outreach in Ventura County; and

Whereas, the Breastfeeding Coalition of Ventura County and the La Leche League celebrates World Breastfeeding Week, Aug. 1-7, 2008, which is proclaimed by the World Alliance for Breastfeeding Action along with the World Health Organization and UNICEF; and

Whereas, the families of Ventura County need reliable sources of information to make an informed choice about the care and feeding of their infants;

Now, therefore be it resolved, that the Ventura County Board of Supervisors do hereby proclaim the month of August 2008 as

Breastfeeding Awareness Month

Be it further resolved, with special emphasis on breastfeeding promotion that the Ventura County Board of Supervisors urges all citizens to seek reliable nutrition information and to support breastfeeding as a high
priority for healthier babies in Ventura County.

Event by BFing Coalition of Ventura County.



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The World Alliance for Breastfeeding Action (WABA) is a global network of individuals and organisations concerned with the protection, promotion and support  of breastfeeding worldwide. WABA action is based on the Innocenti Declaration, the Ten Links for Nurturing the Future and the Global Strategy for Infant & Young Child Feeding. Its core partners are IBFAN, LLLI,  ILCA,  Wellstart International and ABM. Find out more at the WABA website.